Top Five Marketing Plugins

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Plugins – there are so many thousands to choose from that it can sometimes get a bit overwhelming. There are plugins for every conceivable idea and range from the fantastic to the…not so great, so how do you know whether to install that shiny new plugin or not? Never fear, because we’re here to share a list of five WordPress plugins that all site owners should install right now.

1. WordPress SEO by Yoast

SEO by Yoast

‘WordPress SEO is the most complete WordPress SEO plugin that exists today for WordPress.org users. It incorporates everything from a snippet preview and page analysis functionality that helps you optimise your pages content, images titles, meta descriptions and more to XML sitemaps, and loads of optimisation options in between.’

2. Click to Tweet

‘This WordPress plugin allows you to easily create tweetable content for your readers. Use pull quotes and custom messages inside the body of your blog post to highlight your content for the reader and make it simple for them to share on Twitter.’

3. MailPoet

Mailpoet

‘Create newsletters, post notifications and autoresponders. Drop your posts, images, social icons in your newsletter. Change fonts and colours on the fly. Manage all your subscribers. A simple newsletter solution for WordPress.’

4. Scroll Triggered Boxes

‘The best non-obtrusive call-to-action: Scroll Triggered Boxes. Show social media sharing options or sign-up forms in conversion boosting boxes.

The visitors that scroll down far enough have engaged with your content and most likely got some value out of it, making them more receptive to any offer. Also, human eyes react to movement. Having a box “appear” is a sure way to get their attention while staying relatively unobtrusive and certainly less annoying than a pop-up.’

5. Social Metrics

‘Social Metrics is a Social Media Analytics tool you can use to track your WordPress blog performance on popular social networking websites and services. Track how your content is shared on Twitter, Facebook, Google+, StumbleUpon, Digg and LinkedIn and find out exactly how many times your posts/pages have been shared across these social networks.’

The list above only touches on a few of the plugin gems that are out there, but it’s a great start that covers most of the marketing bases, including social media, newsletters and SEO. Leave us a comment to let us know what your favourite from the list is!

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